Product & GTM

Building the product is only half the job.

The other half is building the business around it.

I work with technology founders from product concept through commercialisation.

My experience spans consumer mobile products, SaaS, digital platforms, marketplaces, telecommunications, FinTech/Web3 and enterprise technology.

When Product & GTM support makes sense

  • You have a product concept but no clear commercial path
  • The MVP is being built without enough customer validation
  • Product and GTM planning are happening separately
  • Your team can build, but commercialisation is weak
  • You are launching a new product or entering a new market
  • You need someone senior to connect product, partners, pricing and launch execution

01 / Build the product

Product

  • 01Conceptualisation
  • 02Use-case validation
  • 03Product strategy
  • 04MVP scope
  • 05Requirements
  • 06UX/UI oversight
  • 07Product-development coordination
  • 08QA & launch readiness
  • 09Technology vendor selection & management
  • 10API/integration strategy

02 / Build the business

Commercialisation

  • 01Business model
  • 02Pricing/monetisation
  • 03Customer proposition
  • 04GTM strategy
  • 05Strategic partnerships
  • 06Channel strategy
  • 07Customer acquisition & market activation
  • 08Product launch
  • 09Post-launch optimisation

Selected operating experience

  • 500K+activated userszero-to-one consumer product
  • 169M+usersscaled digital ecosystem
  • 10K+activated users within four monthsearly-stage launch and commercialisation

One connected approach

Product → Market → Revenue

Not three separate strategies. One operating system.

LET’S TALK

From product concept to commercial reality.

Let’s talk about the product you’re building and the business that needs to grow around it.

BANGKOK OFFICE

Based in Bangkok.
Operating across APAC.

Baan Piyasathon
66 Soi Suanplu, Thung Maha Mek, Sathon, Bangkok 10120
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